The AI-First Operating System for Modern Marketing Agencies

Create, approve, publish, measure, and optimize campaigns across every client from one platform. Headcount gives agency teams brand-trained AI workflows, instant client context switching, and feedback loops designed to improve ROI.


An image of Dreelio's dashboard
An image of Dreelio's dashboard

What We Do

End to End AI Native Execution

What We Do

End to End AI Native Execution

Marketing Dashboard

Agency 2.0

AI-first is not a feature. It is the operating model.

Agency 2.0 is not old software with AI sprinkled on top. It is an AI-first way of running client work, where planning, creation, approvals, publishing, reporting, and optimization work as one connected system.

Headcount is a single pane of glass to enable client coordination, approvals, scheduling, and more. Dynamic context switching between client workspaces enable greater scale without additional human headcount, ensuring on-brand relevant content creation

Campaign Ideas

Content Creation

Performance Tuning

Client Approval

Marketing Dashboard

Agency 2.0

AI-first is not a feature. It is the operating model.

Agency 2.0 is not old software with AI sprinkled on top. It is an AI-first way of running client work, where planning, creation, approvals, publishing, reporting, and optimization work as one connected system.

Headcount is a single pane of glass to enable client coordination, approvals, scheduling, and more. Dynamic context switching between client workspaces enable greater scale without additional human headcount, ensuring on-brand relevant content creation

Campaign Ideas

Content Creation

Performance Tuning

Client Approval

For the Operators

Built for agency owners and marketing managers

Increase output without adding human headcount.

  • Keep every client's brand voice, audience, offers, and approvals, in one workspace

  • Turn Ideas into on-brand assets faster, with less rework and fewer handoff delays

  • See what to scale, stop, or improve across campaigns and clients

  • Keep humans in the loop where judgement, review, and client communication matter most

Campaign Planning

Journalist Outreach

On Brand Creation

Scenario Planning

An image of Freelio's budget ui

For the Operators

Built for agency owners and marketing managers

Increase output without adding human headcount.

  • Keep every client's brand voice, audience, offers, and approvals, in one workspace

  • Turn Ideas into on-brand assets faster, with less rework and fewer handoff delays

  • See what to scale, stop, or improve across campaigns and clients

  • Keep humans in the loop where judgement, review, and client communication matter most

Campaign Planning

Journalist Outreach

On Brand Creation

Scenario Planning

An image of Freelio's budget ui

How Agencies Scale

Built for How Agencies
Actually Work

One workspace per client. Instant context switching.

Every client keeps its own brand voice, audience, offers, channels, approvals, and performance history. Your team can jump between accounts without rebuilding context or risking cross-client mistakes.

AI workflows, human-approved

Headcount does not replace agency judgment. It removes the friction around execution so your team can stay focused on strategy, approvals, and client relationships while AI handles the repetitive, multi-step work.

Collaborate in realtime

Plan, create, review, schedule, and update assets and campaigns from one shared workspace.

Speaks your client's language

Train Headcount on each client’s brand voice, positioning, offers, and preferences, then refine over time.

View things your way

See completed work inside each client workspace or across scheduled assets in calendar view.

How Agencies Scale

Built for How Agencies
Actually Work

One workspace per client. Instant context switching.

Every client keeps its own brand voice, audience, offers, channels, approvals, and performance history. Your team can jump between accounts without rebuilding context or risking cross-client mistakes.

AI workflows, human-approved

Headcount does not replace agency judgment. It removes the friction around execution so your team can stay focused on strategy, approvals, and client relationships while AI handles the repetitive, multi-step work.

Collaborate in realtime

Plan, create, review, schedule, and update assets and campaigns from one shared workspace.

Speaks your client's language

Train Headcount on each client’s brand voice, positioning, offers, and preferences, then refine over time.

View things your way

See completed work inside each client workspace or across scheduled assets in calendar view.

Proof

Trusted by Agencies and Professionals Who Want More Output and Better Control

Agencies and marketing Professionals use Headcount to move faster, stay on-brand across accounts, and turn results into better next steps.

"Headcount enables consistently on-brand content creation that is unparalleled."

Jake Galt

Author, Break the Stake

Proof

Trusted by Agencies and Professionals Who Want More Output and Better Control

Agencies and marketing Professionals use Headcount to move faster, stay on-brand across accounts, and turn results into better next steps.

"Headcount enables consistently on-brand content creation that is unparalleled."

Jake Galt

Author, Break the Stake

Headcount Starter

$250/mo

For independent marketers.

Free Trial

1 Brand Workspace

Profile and Brand Bible

Calendar View & Scheduling

Core Platform Integration

Annually

Annually

Monthly

Monthly

Headcount Agency

$2000/client

$200/client

For agencies managing multiple clients and workflows in one shared system.

Everything in Starter

Dedicate Workspace per Client

Instant Context Switching

Guided Client Onboarding

Multiple User Licenses

Headcount Concierge

Custom

Headcount is your Agency.

Everything in Agency

Client Success Team

Recurring Touch Points

Customized Deliverables

Unlimited User Licenses

Headcount Starter

$250/mo

For independent marketers.

Free Trial

1 Brand Workspace

Profile and Brand Bible

Calendar View & Scheduling

Core Platform Integration

Annually

Annually

Monthly

Monthly

Headcount Agency

$2000/client

$200/client

For agencies managing multiple clients and workflows in one shared system.

Everything in Starter

Dedicate Workspace per Client

Instant Context Switching

Guided Client Onboarding

Multiple User Licenses

Headcount Concierge

Custom

Headcount is your Agency.

Everything in Agency

Client Success Team

Recurring Touch Points

Customized Deliverables

Unlimited User Licenses

Headcount Starter

$250/mo

For independent marketers and small agency teams.

Free Trial

1 Brand Workspace

Profile and Brand Bible

Calendar View & Scheduling

Core Platform Integration

Annually

Annually

Monthly

Monthly

Headcount Agency

Save 20%

$2000/client

$87/mo

For agencies managing multiple clients and workflows in one shared system.

Everything in Starter

Dedicate Workspace per Client

Instant Context Switching

Guided Client Onboarding

Multiple User Licenses

Headcount Concierge

Custom

Headcount is your Agency

Everything in Agency

Client Success Manager

Recurring Touchpoints

Customized Deliverables

Unlimited User Licenses

Meet the Team

Who is Headcount?

YouTube Logo

Jake Sowders

Co-Founder, CEO

Christo

Christo Hefer

Co-Founder, CTO

Headcount Agents

Your AI Team

Ready to Serve You

Meet the Team

Who is Headcount?

YouTube Logo

Jake Sowders

Co-Founder, CEO

Christo

Christo Hefer

Co-Founder, CTO

Headcount Agents

Your AI Team

Ready to Serve You